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Integrated market Launch
This category launch was rolled out in the US, with the ultimate goal of taking it global. Using a color scheme of green and blue, along with the identifying graphical elements. This allowed us to plan out and easily drop in new collateral, while still allowing the piece to be easily identifiable as part of the program.
ad campaign
These ads were developed as part of a yearly sponsorship program. As you can see, we kept a familiar theme running throughout.
rebranding
The goal was to modernize the look for a name change. Repeating the color, along with the familiar flower allowed customers to follow the name change easily.
multi-pronged collateral
In order to introduce a new partner bundle a social, email and in-store campaign was launched allowing all of targeted customers to be notified of the partnership, and what was being offered.
Monthly Collateral Rollout
A campaign was built around the idea of making several different vertical markets intelligent. It was also to be delivered on a monthly time line. Developing a branded shell and then swapping out images and colors allowed for a timely delivery of all of the collateral.
email Campaign
Created for different members of the sales force in order to provide the correct information for a retreat.
Lasik Campaign
The client was looking for a way to promote Lasik. The campaign consisted of in-store banners, in-store flyers as well as a direct mail campaign.